Why are Cover Letters so important?

25th July 2018

A common misconception is that a cover letter is a more detailed version of your CV. In fact, they can be so much more!


  • Cover letters give you the opportunity to show your interest in the role and the organisation itself – what is the motivation for you applying for this specific role/company?


  • They spell out to the employer why you are the best person for this job. By highlighting your transferable skills and experience, you are showing what makes you the ideal candidate.


  • They also bring your best and most relevant achievement to the centre of the readers focus, where they can otherwise get lost in a CV.



  • It called a cover LETTER for a reason – it should be formatted like a letter! Make sure you include the company name on it, and if you don’t know the intended readers name, use ‘Dear Sir/Madam’.


  • Make it short and sweet. The reader will not have time to read a 4 page long letter detailing everything you have ever done and why it is relevant to them. They will probably just throw it in the bin. To keep the letter interesting, and readable, highlight 3 main reasons why you are the best person for the role, explaining why it is relevant and giving examples for each.